Objective
To create an interactive website that helps women virtually ‘try on’ items of lingerie before they buy them.
Solution
Scenestealer created the world’s first online dressing room at KnickerPicker.com. This innovative website allows users to see lingerie on models before they buy.
Users can choose from five different models, bring them up close for a better look, or just turn them around on the spot.
We developed the concept, filmed the content, and produced and designed the site.
Results
KnickerPicker.com has created a real buzz in the fashion industry: it was named Marie Claire’s favourite website in 2008, it is linked to by more than 35,000 websites, blogs and forums around the world, and it currently receives over 10,000 unique visitors a day, and an average of 500,000 visitors per month.
KnickerPicker is also the most popular UK based lingerie website, and is currently the second most popular in the world – just behind Victoria’s Secret.
